The success of a business organization depends on its ability to convert its plans into reality. This can be achieved by developing strong execution skills.

Companies that adopt a disciplined and logical approach to getting things done, use several techniques to transform their strategies into the outcomes that they want.

Set goals

The first requirement a business enterprise must fulfill is that it should ensure each employee has specific goals that are to be met within a stipulated time frame. It is important that every goal is aligned with corporate strategy.

As far as possible, employees should be aware of how the goals allotted to them will help in achieving the firm's objectives. This will give workers a sense of purpose.

When setting individual goals, managers should match tasks with the abilities and experience of workers. It is critical that goals are as unambiguous as possible.

Employees should be given an opportunity to ask questions and any doubts that they have should be clarified. If a worker does not understand what is expected to be done, there is very little chance of the goal being met.

Track achievements

Over a hundred years ago, the eminent physicist Lord Kelvin said, "If you cannot measure it, you cannot improve it." These words are as true for management as they are in the area of science.

Successful organizations keep a close tab on the progress that is being made towards the achievement of goals. The purpose of this monitoring exercise is twofold.

Firstly, it reveals how much has been done and the amount of work that remains. Second, corrective action can be initiated if it is necessary. If required, greater resources can be allocated to ensure that goals are met in time.

Review progress at meetings

Holding a meeting can be one of the most effective ways to review progress, fix responsibility and chart the way forward. Unfortunately, many organizations have a culture of conducting long, boring meetings where nothing gets done.

If meetings are to play a part in helping firms develop sound execution capabilities, they should follow certain basic principles.
The participants should be knowledgeable about the subject being discussed and they should come prepared with updated information. If those attending do not have the relevant data with them, the entire meeting could turn out to be a waste of time for everybody.

Those attending the meeting should have the freedom to speak freely. A meeting in which people are afraid to voice their opinion is a complete waste of time. It is up to the manager who is in charge to ensure that participants make their views known so that an informed decision can be taken.

Strategy without execution is meaningless

Well-managed companies know that the key to launching a new product successfully or capturing an untapped market lies in executing strategy in a deliberate step-by-step manner.

Senior management must demonstrate that it supports the initiatives that have been taken to execute the company's strategy. In addition to this, employees should be provided with the training, support, and resources to allow them to fulfill their respective roles.

An organization that builds and strengthens its execution skills will be prepared to take advantage of the business opportunities that may arise while a company that lacks the ability to get things done is unlikely to make a success of itself.