American customer satisfaction index
Definition
Relatively new (released in October 1994) economic indicator that measures the satisfaction of the US household customers with the quality of goods and services (both local and imported) available to them. It divides goods and services into seven segments: (1) finance and insurance, (2) manufacturing—durables, (3) manufacturing—nondurables, (4) public administration and government, (5) retail, (6) services, and (7) communications, transportation, and utilities.
American customer satisfaction index is in the Advertising, Marketing, & Sales and Customer Relations & Services subjects.
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