The day after Thanksgiving Day that signals the beginning of the Christmas shopping season. Retailers kick off the season by offering deep discounts on products for those shoppers lucky enough to obtain the limitedsupply. Brick and mortarstores traditionally open much earlier than normal business hours, including a few at 12:00 AM midnight. In recent years, e-commerce sites have begun offering discounts and free shipping on Black Friday, as well as created their own shopping holiday in Cyber Monday.
On the Friday after Thanksgiving, crowds of shoppers rush to retail stores as soon as they open to take advantage of special Black Friday sales and discounts, which are known to be some of the best deals of the year.