English auction

Type of forward auction, in which usually a single item is offered for sale. Bidding starts with a low price, and is raised incrementally as progressively higher bids are solicited, until either the auction is closed or no higher bids are received. Often the seller sets a reserve price below which the item is not sold and the auction is aborted. Perhaps the most common form of auction, it allows a seller to secure the highest price for an item.