Information Mapping® (IMAP®) definition

Information Mapping® (IMAP®)

Proprietary method of writing, organizing, and presenting business and technical texts. Based on the idea of 'information chunking' (see Miller's law) it divides the reading material into 'information blocks' of 2 to 7 sentences (or graphics or tables) each, and combines up to 9 such blocks into 'information maps' spread over up to 2 pages. A registered trademark of Information Mapping, Inc., of Boston (Massachusetts, USA), it is claimed to achieve 57 percent reduction in number of words in a document and 32 percent reduction in reading time.

This content can be found on the following page:

http://www.businessdictionary.com/definition/Information-Mapping-IMAP.html