PEST analysis

  

Definition

A type of situation analysis in which political-legal (government stability, spending, taxation), economic (inflation, interest rates, unemployment), socio-cultural (demographics, education, income distribution), and technological (knowledge generation, conversion of discoveries into products, rates of obsolescence) factors are examined to chart an organization's long-term plans. See also SWOT analysis.

Use PEST analysis in a sentence

  • Our pest analysis chart really showed us a lot of valuable information that we needed in our company to move forward.

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  • You need to do a pest analysis to make sure that you do not have to many unwanted creatures in your warehouse.

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  • The exterminator, who was referred to us by our apartment complex landlord, gave us his pest analysis after inspecting our home for bugs, rats and other vermin.

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