account executive definition

account executive

Advertising firm's representative who manages services for a particular client (called an account).

Salesperson who is assigned to a large customer or a group of customers.

Qualified representative of a securities brokerage firm who works as its agent. Also called a registered representative.

account executive is in the Advertising, Marketing, & Sales and Securities & Futures Trading subjects.

account executive appears in the definition of the following term: relationship marketing

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