audience profile
Definition
Economic characteristics (disposable income, car ownership, home ownership, etc.) and social characteristics (lifestyle, leisure activities, buying patterns) of the listenership, readership, or the viewership of a particular advertising medium.
Popular 'Advertising, Marketing, & Sales' Terms
audience profile in the news
This content can be found on the following page:
http://www.businessdictionary.com/definition/audience-profile.html







