bells and whistles
Definition
Largely unwanted, or unwarranted, features added or supplanted to a product to make it 'look better' against competing products. In software industry, bells and whistles are often added to force a new (but barely different or improved) version on the captive customers (who have invested considerable amount of money and time in acquiring and learning previous versions).
Mentioned in these definitions
Popular 'Advertising, Marketing, & Sales' Terms
bells and whistles in the news
Loading...
This content can be found on the following page:
http://www.businessdictionary.com/definition/bells-and-whistles.html
