Definitions (3)
1. General: Advantage, privilege, right, or financial reimbursement (such as that made under an insurance policy, medical plan, or pension plan).
2. Finance: Desirable and measurable outcome or result from an action, investment, project, resource, or technology.
3. Marketing: Desirable attribute of a good or service, which a customer perceives he or she will get from purchasing. Whereas vendors sell features ("high speed drill bit with tungsten-carbide tip"), buyers seek the benefit (the holes).
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