brand mark

Definition

Aspect or element (such as color, design, picture, symbol, typeface) of a brand that cannot be expressed in words.

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Articles of Interest

What to Consider When Developing a Brand
What to Consider When Developing a Brand

Increase customer awareness by developing brand recognition.  Creating a brand for your company tak...

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Finding the Right Co-Founder
Finding the Right Co-Founder

If you’re considering finding a co-founder to help you start your business, you already know that ...

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How to Succeed in Business
How to Succeed in Business

Our mission at BusinessDictionary.com is to help people succeed in their careers. As founder and CEO...

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2 Start-Ups and 1 Conglomerate Aim to Change the Game
2 Start-Ups and 1 Conglomerate Aim to Change the Game

These days, there’s no such thing as ‘business as usual’. The business models of the past 5 to...

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5 Tips for Smart Franchise Investment
5 Tips for Smart Franchise Investment

Investing in a franchise can be a smart way to start a business. Starting a company on your own with...

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Three Objectives of Brand Awareness
Three Objectives of Brand Awareness

Marketing strategists agree that brand awareness in any industry gives that company an edge. Brand a...

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