cash cow
Definition
Well established brand, business unit, product, or service, that generates a large, regular, predictable, and positive cash flow. Cash cows are often 'milked' for developing, promoting, or supporting new or struggling counterparts. See also portfolio planning matrix.
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cash cow is in the Accounting & Auditing and Entrepreneurship, Management, & Leadership subjects.
cash cow appears in the definitions of the following terms: metaphor and portfolio planning matrix
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