column centimeter
Definition
Unit of measure in which advertising space is sold in most of the world. Each unit is one column wide and one centimeter high. Width of the column, which may vary from one publication to another, remains unchanged within a publication. In the US, column-inch unit is used which is one column wide and one inch high. The standard US column width is 2 1/16 inch.
Mentioned in these terms
Popular 'Advertising, Marketing, & Sales' Terms
column centimeter in the news
Loading...
This content can be found on the following page:
http://www.businessdictionary.com/definition/column-centimeter.html
