competitive price
Definition
Price lower than that offered by the competitors. Or the same price but more attractive because of added incentives, such as longer payment terms.
email to a friend
print this definition
cite this definition
link to this page
competitive price is in the Advertising, Marketing, & Sales, Decision Making, Problem Solving, & Strategy and Purchasing & Procurement subjects.
This content can be found on the following page:
http://www.businessdictionary.com/definition/competitive-price.html