conjunctive model
Definition
A formation of consumer attitudes whereby these consumers will require a minimal level of satisfaction from each of a product's features or characteristics. If not, the consumer is likely to forgo purchasing the product.
Related Articles
- What is a non-profit corporation? *
- Common Mistakes That People Make While Picking a Financial Advisor *
- Social Security and the Benefits Provided by It *
- An Overview of Retirement Planning *
- What Is a Capital Gain and What Does It Mean For My Taxes? *
- Understanding Stock Dividends *
- Finding a Financial Advisor for Your Business Venture *
- Types of Stock Mutual Funds *
Related Videos
http://www.businessdictionary.com/definition/conjunctive-model.html
