consumer durables
Definition
Mass market heavy goods (such as washing machines, refrigerators, furniture) intended to last three or more years. Also called durable goods or hard goods.
email to a friend
print this definition
cite this definition
link to this page
consumer durables is in the Advertising, Marketing, & Sales, Economics, Politics, & Society and Industries, Manufacturing, & Technology subjects.
consumer durables appears in the definitions of the following terms:
non-durables,
durable goods orders,
trust receipt,
white goods,
brown goods,
hard goods,
consumer goods,
field warehousing,
discount house,
test marketing
and
This content can be found on the following page:
http://www.businessdictionary.com/definition/consumer-durables.html