core product

  

Definition

The dominant benefit or satisfaction that a customer expects from a good or service he or she buys.

Often a nonrational factor (such as the sleekness and shine of a new-model car) supported by rationalization ("excellent resale value"), is the core product for the customer, and varies from person to person.


Use core product in a sentence

  • In my opinion, the core product of Apple products is their user friendly operating system, but my brother disagrees with me.

    Was this Helpful?   (25)   (0)
  • The core product was delivered when we sent out our first shipment as our customers were incredibly excited to receive our product.

    Was this Helpful?   (25)   (0)
  • The core product of 50 Shades of Grey isn't the graphic scenes of intimate bondage, but rather the intense satisfaction of appreciating a really good tie.

    Was this Helpful?   (25)   (0)
Show more usage examples...

Related Videos




http://www.businessdictionary.com/definition/core-product.html

Have a question about core product? Ask for help in the
Community
Browse by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z