creative thinking

Popular Terms
A way of looking at problems or situations from a fresh perspective that suggests unorthodox solutions (which may look unsettling at first). Creative thinking can be stimulated both by an unstructured process such as brainstorming, and by a structured process such as lateral thinking.

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You should surround yourself with people that are good at creative thinking so your company comes up with good ideas.
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Our company fosters creative thinking by putting a suggestion box in the lobby and rewarding the suggestions that get implemented by giving the suggester a $10 Starbucks card.
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The creative thinking displayed by our writers was outstanding and made everyone in the firm laugh at their jokes and style.
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