crown jewels
Definition
The divisions or products within a diversified corporation which are the most valuable in terms of sales, revenues and assets. Similar to the crown jewels of royalty, companies pay close attention to these divisions or products because they often are responsible for a sizeable portion of the company's earnings.
Popular 'Advertising, Marketing, & Sales' Terms
crown jewels in the news
Loading...
This content can be found on the following page:
http://www.businessdictionary.com/definition/crown-jewels.html
