customer profile



A description of a customer or set of customers that includes demographic, geographic, and psychographic characteristics, as well as buying patterns, creditworthiness, and purchase history.

Use customer profile in a sentence

  • Based on this customer profile, we're sorely lacking the amount of latex, leather, and frilly feathers we'd need to keep their business.

    20 people found this helpful
  • The customer profile was something we put a lot of energy into because we wanted to know how to sell to them.

    18 people found this helpful
  • When you are trying to figure out how to market your product you need to come up with a customer profile.

    16 people found this helpful
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