customer profile

Related Terms
A description of a customer or set of customers that includes demographic, geographic, and psychographic characteristics, as well as buying patterns, creditworthiness, and purchase history.

Use customer profile in a sentence

Based on this customer profile, we're sorely lacking the amount of latex, leather, and frilly feathers we'd need to keep their business.
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The customer profile was something we put a lot of energy into because we wanted to know how to sell to them.
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When you are trying to figure out how to market your product you need to come up with a customer profile.
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