design brief



Key project planning document that specifies what the project has to achieve, by what means, and within what timeframe.

Use design brief in a sentence

  • Before we began working on the project, we had to check out the design brief, which would take us through the whole process of what we wanted to achieve.

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  • The design brief was a useful tool or document to reference throughout the project's life as we had measurable goals.

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  • All key-personnel worked together on creating a design brief, but some of the staff was concerned that it was a bit too idealistic.

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