differentiated marketing |
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Definition
Sales growth strategy in which several market niches or population segments are targeted with different products for each niche or segment. See also concentrated marketing and undifferentiated marketing.
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differentiated marketing is in the Advertising, Marketing, & Sales and Decision Making, Problem Solving, & Strategy subjects.
differentiated marketing appears in the definitions of the following terms: market coverage and market coverage strategy
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http://www.businessdictionary.com/definition/differentiated-marketing.html







