differentiation
Definition
Result of efforts to make a product or brand stand out as a provider of unique value to customers in comparison with its competitors.
differentiation is in the Advertising, Marketing, & Sales subject.
differentiation appears in the definitions of the following terms: organizational design, competency convergence, commoditization, racialism, undifferentiated products, homogeneous goods, competitive advantage, staple goods (staples) and classification of buyers
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