economic forces
Definition
Factors such as level of employment, rate of inflation, rate of interest, demographic changes, and fiscal and monetary policies, which determine the state of competitive environment in which a firm operates. These forces affect the outcome of the firm's marketing activities, by determining the volume and strength of demand for the its products.
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economic forces is in the Banking, Commerce & Finance and Economics, Politics, & Society subjects.
economic forces appears in the definitions of the following terms: demand and supply and economic determinism
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