escalation of commitment



Tendency to invest additional resources in an apparently losing proposition, influenced by effort, money, and time already invested.

Use this term in a sentence

  • The escalation of commitment by ABC Company to sell their hight tech widget was unsuccessful and they abandonded the project 3 months ago.

    23 people found this helpful
  • The CEO made an escalation of commitment when he found out that he was very far behind schedule and wanted to make the goal no matter what, for everything he had already invested.

    22 people found this helpful
  • In an escalation of commitment, Doc Brown sold off all his robotic arms to keep Delorean afloat for just one more month.

    21 people found this helpful
Show more usage examples...

Browse by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z