feature

Definition

Means of providing benefits to customers. A feature is a distinctive characteristic of a good or service that sets it apart from similar items. Customers, however, want a benefit and do not care much about the features which are touted by every supplier as unique or superior.

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Charging Customers Different Prices for the Same Product or Service

Perfect price discrimination is the term given to charging each customer as much as that customer will pay. Note that some types of price discrimination are legal and others are not. Some ways you can ... Read more

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feature

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