generic name
Definition
Name of a successful (and usually the first) product, used commonly by people to name an entire category or class of products. For example, Fridge (refrigerator), PC (desktop computer), Thermos (vacuum flask), were once exclusive brand names but now refer to all brands under their respective category of products. Generic names cannot be owned by anyone, not even by the firm who first introduced them.
Mentioned in these definitions
Popular 'Advertising, Marketing, & Sales' Terms
generic name in the news
This content can be found on the following page:
http://www.businessdictionary.com/definition/generic-name.html







