hook |
|
Definition
Enticing offer, clever phrase, or catchy jingle that captures its intended recipient's attention, arouses interest, and makes him or her receptive to the proposition that follows.
email to a friend
print this definition
cite this definition
link to this page
hook is in the Advertising, Marketing, & Sales subject.
hook appears in these other term: Hooke's Law
This content can be found on the following page:
http://www.businessdictionary.com/definition/hook.html