Share this site with del.icio.us Share this site with digg Share this site with reddit Share this site with technorati Share this site with furl Share this site with stumbleupon Share this site with google Add this site to Yahoo Bookmarks Click here to add us to your favorites Subscribe to our Feed





household penetration (HHPEN)

Definition

Portion of total households reached within a geographical area by a periodical (newspaper, magazine). Computed by dividing circulation by the number of households in that area.

Browse by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z