Click here to add us to your favorites




housemark

Definition

Distinctive mark used in identifying products as well as professional services (such as architecture, consultancy, engineering) provided by a firm. For example, the housemark 'IBM' is used on all hardware, software, and a bevy of services provided by International Business Machines Corp.

Browse by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z