indirect competition

  

Definition

Competition among the suppliers of different types of products that satisfy the same needs. For example, a pizza shop competes indirectly with a fried chicken shop, but directly with another pizza shop.

Use this term in a sentence

  • The girl was unaware that the reason for her lemonade stand business not getting a lot of business today was because of indirect competition from a boy in her neighborhood who started a fruit punch stand.

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  • A company needs to look at both direct and indirect competition in the area when developing a business plan to open a new location.

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  • The indirect competition in the region was carefully analyzed and we had learned that a new competitor entered the market.

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