inquiry

  

Definition

Preliminary response from prospective customers, generally following an advertisement or sales promotion campaign. Number of inquiries (and their conversion into sales revenue) is a measure of the effectiveness of a firm's marketing efforts. Also spelled as enquiry.

Use inquiry in a sentence

  • The girls inquiry about the apartment ended up helping her decide to live somewhere else because someone had died in the last one she looked at.

    10 people found this helpful    
  • The company just created a new commercial to advertise their hydrating hair shampoo, which led to Susie's inquiry about the product.

    11 people found this helpful    
  • I tried to make an inquiry of how much money was in my account at the bank, but they were closed for the day.

    2 people found this helpful    
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