intertype competition
Definition
Competition among firms in different types of businesses but which sell the same product. For example, tires may be sold through automotive parts stores, discount stores, gas stations, or specialized tire shops. See also intratype competition.
intertype competition is in the Advertising, Marketing, & Sales, Economics, Politics, & Society and Entrepreneurship, Management, & Leadership subjects.
intertype competition appears in the definition of the following term: intratype competition
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