intrapreneurship

  

Definition

Practice of entrepreneurship in an established firm. Intrapreneurship applies the 'start up' style of management (characterized by flexibility, innovation, and risk taking) to a secure and stable firm. The objective is to fast track product development (by circumventing the bureaucracy) to take advantage of a new opportunity or to assess feasibility of a new process or design.

Use intrapreneurship in a sentence

  • If you are taking on an intrapreneurship you should try to put your best foot forward and let others know you are serious.

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  • If you want to help out a new company you may want to use INTRAPRENEURSHIP to allow them to get going more quickly.

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  • The intrapreneurship had just begun and we were all excited to see how it all turned out for everyone involved.

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