loyalty

  

Definition

Measure of commitment based on obligation or, in consumer preferences, degree of satisfaction.

Use loyalty in a sentence

  • Due to his loyalty to his father, Robert was arrested for refusing to testify in court about knowledge of his father's involvement in the fatal shooting of his boss.

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  • One convenient and easy way to save money on merchandise and services is to sign up for a company's loyalty card.

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  • The football fan had much loyalty towards his favorite football team, The New York Jets, even though they lost many times over the season.

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