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Definition
Rerun credit' given to an advertiser by an advertising-medium (newspaper, magazine, or radio or TV station) to compensate for an error in the composition (if composed by the medium) or the placement of an ad, or the timing of a commercial. The medium promises to 'make the error good' by re-running the corrected-ad or correctly timed commercial.
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make-good is in the Advertising, Marketing, & Sales subject.
make-good appears in the definitions of the following terms: inchoate bill of exchange and sink or swim training
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