market position

  

Definition

A ranking of a brand, product, or company, in terms of its sales volume relative to the sales volume of its competitors in the same market or industry.

Use market position in a sentence

  • We were instructed to make a graph of our brands' market position in relation to similar brands in order for us to see where we stand, and the amount of improvement needed.

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  • If you are thinking about selling your company you should try to get an accurate gauge on your market position.

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  • I wondered what the market position was of the item, so I could make sure to take note of it for future reference.

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