market segment

  

Definition

Identifiable group of individuals, families, firms, or organizations, sharing one or more characteristics or needs in an otherwise homogenous market. Market segments generally respond in a predictable manner to a marketing or promotion offer.

News containing the term market segment

Loading...



http://www.businessdictionary.com/definition/market-segment.html

Search for another term


Tools

Enter your email address to get our free Term of the Day newsletter!

Privacy Policy

market segment is...

... in the subjects
Advertising, Marketing, & Sales
Economics, Politics, & Society

Mentioned in these terms

Nearby Terms

Popular 'Advertising, Marketing, & Sales' Terms

Search volume for market segment

Browse by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z