marketing manager
Definition
A manager whose primary task is to manage the marketing resources of a product or business. A marketing manager can be in charge of a single product or brand, or can be a general manager responsible for a broad array of products and services. A business can employ multiple marketing managers, and small businesses are less likely to require the services of such a professional.
email to a friend
print this definition
cite this definition
link to this page
marketing manager is in the Advertising, Marketing, & Sales and Entrepreneurship, Management, & Leadership subjects.
marketing manager appears in the definition of the following term: category management
This content can be found on the following page:
http://www.businessdictionary.com/definition/marketing-manager.html