microenvironment
Definition
Factors or elements in an organization's immediate area of operations that affect its performance and decision-making freedom. These factors include competitors, customers, distribution channels, suppliers, and the general public.
Use microenvironment in a sentence
Have a question about microenvironment? Ask for help in the BusinessDictionary.com Community
Related Videos
http://www.businessdictionary.com/definition/microenvironment.html
