packaged good
Definition
Non-durable consumer article available in smaller packages, such as food, grooming aids, laundry powder, toiletries. Packaged goods are sold at a relatively low unit price, distributed through retail stores, heavily promoted, and bought and consumed frequently.
packaged good is in the Advertising, Marketing, & Sales and Economics, Politics, & Society subjects.
packaged good appears in the definition of the following term: test marketing
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