press release
Definition
Written, audio taped, or video taped matter about a book, event, person, or program, presented by its promoters or principals to the media for editorial comment and free coverage. Also called media release or news release.
Mentioned in these definitions
Popular 'Advertising, Marketing, & Sales' Terms
press release in the news
Loading...
This content can be found on the following page:
http://www.businessdictionary.com/definition/press-release.html
