price lining

Definition

The process used by retailers of separating goods into cost categories in order to create various quality levels in the minds of consumers. Effective price lining by a business will usually involve putting sufficient price gaps between categories to inform prospective buyers of quality differentials.

Related Videos




http://www.businessdictionary.com/definition/price-lining.html

Today's Top Bulls

73% Bullish
(37 Votes)
70% Bullish
(104 Votes)
68% Bullish
(76 Votes)
Browse by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z