price lining

Definition

The process used by retailers of separating goods into cost categories in order to create various quality levels in the minds of consumers. Effective price lining by a business will usually involve putting sufficient price gaps between categories to inform prospective buyers of quality differentials.

Use price lining in a sentence

  • You should always know how to use price lining and figure out if there is a way to make it work for you.

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  • The price lining technique was new to us, but we new that it meant that we would make a lot of money.

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  • You can sometimes come up with new ways to use price lining and they can help move your product much quicker.

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