price maintenance
Definition
Agreement under which a manufacturer fixes the minimum price below which a trademarked or brand name article may not be sold to the ultimate consumer or user. These agreements are usually binding not only on the contracting parties, but also on all those who know of the agreement although they did not sign it.
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price maintenance is in the Advertising, Marketing, & Sales and Distribution & Logistics subjects.
price maintenance appears in the definition of the following term: resale price maintenance
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