product extension
Definition
The act of introducing a product with which the company is familiar, but that has features that consumers are not yet aware of. A product extension in the computer software business could be an upgrade or revision, and other possible product extensions are product repositionings and additions to existing products.
Related Articles
- The Impact of International Economics *
- Understanding Stock Dividends *
- Tips on Retirement Planning *
- Forex: Scalping Strategy *
- Looking For and Selecting a Tax Professional *
- Corporate Bonds *
- How to Contest Errors in Your Credit Report *
- "Buy Condor" Stock Option Investment Strategy *
Related Videos
http://www.businessdictionary.com/definition/product-extension.html
