profit potential

Popular Terms
The capacity for making more money in future transactions in business and trading. Profit potential is an important factor in any business or investment plan, and it is often a key element in the assessment of high percentage trades in the various asset markets.

Notable Quotable

Startups in 13 Sentences (#10)
"Avoid distractions. Nothing kills startups like distractions. The worst type are those that pay money: day jobs, consulting, profitable side-projects. The startup may have more long-term potential, but you'll always interrupt working on it to answer calls from people paying you now. Paradoxically, fundraising is this type of distraction, so try to minimize that too."
- Paul Graham


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