promotional message definition

promotional message

A marketing strategy developed by a business to promote a product or service. A promotional message can come in many forms, such as a television or magazine advertisement, or a slogan on a product package. Whatever form it takes, the promotional message is meant to get across a certain message about the good or service the company is promoting.

promotional message is in the Advertising, Marketing, & Sales subject.

promotional message appears in the definitions of the following terms: media, exposure, spam, tonnage, impulse buying, institutional advertising, direct advertising, buyer readiness stages, decay factor, marketing communications and

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