psychological pricing

  

Definition

Setting prices according to the psychographics of the aimed-at market segment.

Use this term in a sentence

  • We engaged in psychological pricing as some people prefer certain numbers and associate those numbers with specific goods and services.

    Was this Helpful?   (25)   (0)
  • You should try to use psychological pricing if you think that you can get a little more money and higher profits.

    Was this Helpful?   (25)   (0)
  • They called us fools for using psychological pricing to value our DLC offerings; however, our business keeps expanding and theirs? They just ask us if we'd also like fries when we stop by their work.

    Was this Helpful?   (25)   (0)
Show more usage examples...

Related Videos




http://www.businessdictionary.com/definition/psychological-pricing.html

Have a question about this term? Ask for help in the
Community
Browse by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z