qualitative data



Data that approximates or characterizes but does not measure the attributes, characteristics, properties, etc., of a thing or phenomenon. Qualitative data describes whereas quantitative data defines.

Use qualitative data in a sentence

  • The qualitative data analysis that the researchers performed last month also took into account quantitative factors such as size and scope.

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  • The political sciences doing research used the qualitative data to draw characterizations of the different polling demographics that were then used to develop strategies on how to get them to vote a certain ways.

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  • Qualitative Data are types of information that have aspects that are unable to be measured, or are found to be approximations.

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