quick response
Definition
Just in time inventory partnership strategy between suppliers and retailers of general merchandise. It is aimed mainly at reducing order response time, and achieving greater accuracy in shipping the correct goods in correct quantities, by employing computerized equipment such as barcodes and EDI to speed up flow of information. Its other objectives include reduction in operating expenses, out-of-stock situations, and forced mark-downs (discounts).
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quick response is in the Advertising, Marketing, & Sales, Data Management, Communications, & Networks and Inventory Control & Storage subjects.
quick response appears in the definition of the following term: best interests
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